Apple Inc Introduces $50 Discount On Apple Watch, iPhone Bundle
Bidness Etc takes a look at Apple's decision to introduce a rare discount on Apple Watch and iPhone bundle in select retail outlets
Apple has built its reputation by sticking to its premium pricing strategy, but this time around it surprised many by deciding to offer discounts. Apparently the company has introduced a bundle deal which allows buyers to save $50 on the purchase of an iPhone together with the Apple Watch. It might not be the most attractive package for many however it might be a sign of things to come from the tech giant in the future.
Apple’s decision to introduce discounts on its only wearable device has sparked questions regarding how well the product has fared in the market in terms of sales. The speculations were initially fueled by the company’s reluctance to reveal specific sales figures. The company decided not to disclose figures by saying that it didn’t wish to offer any insights to competitors. Many however feel that the wearable hasn’t experienced the same level of success, given the popularity of other Apple products.
The promotion could be an initiative to give its Apple Watch a much-needed boost, a risk worth taking when one notices the little $50 loss per sale.
Apple is yet to comment on the discount offer. We will cover the details on whether the offer has supplemented Apple Watch sales or not in the near future.